A Flash website provides graphic content with animation and pictures. It contains much less information content and focuses instead on the visual design experience.
Flash is a bandwidth friendly and browser independent vector-graphic animation technology. It works only if your client’s browser is equipped with the necessary Flash plug-in. Flash allows “pixel perfect” control over web design, including font specifications.
Go with a Flash website when:
You want to create a graphic design experience.
You want to create exactly the layout you like.
You want to have the control over the design and the font specifications.
You can put animated and interactive movies on websites.
Content is displayed correctly for anyone who has the Flash plug-in.
Flash is operating system and browser independent.
Updating the content usually requires Flash skills.
Embedded information is often invisible to search engines.
Flash plug-in for the browser required.
The browser must use the right version of the Flash player.
Some customers are immediately put off by a Flash website.
Web usability and standards are infringed.
Website reporting is problematic.
Apple no longer supports Flash for mobile devices.
The future of Flash is not clear: HTML5 could replace Flash.