Brown

Dirty and tasty

Brown represents earth and dirt but it can also be associated with chocolate, coffee or dark wood.

Positive

  • Brown represents the earth and its natural resources. It gives us the feeling of being close to nature.
  • Brown reminds us of the taste of chocolate and coffee.
  • Brown evokes a sense of wholesomeness.
  • Brown is associated with natural material, dark wood and furniture.

Negative

  • Brown represents dirt.
  • Brown often needs language associated with its design to properly connote the right mood.

Where to use

  • Brown can give a tasty or natural look to your website.
  • Brown can be used for websites that deal with natural resources like wood.

Related links

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