Write down the 5 most appropriate terms for your domain name.
Ask yourself “What are the relevant words that searchers are looking for?”
Visit www.wordhippo.com or www.wordiq.com/thesaurus.html to find similar or related words.
2. Check your keywords
The keyword use in the domain name is one of the most important ranking factors for search engines.
Visit www.google.com/insights/search/ to check how many people are searching for your keywords.
3. Combine keywords
Pair your keywords to create possible domain names. You can also add hypes, words before (prefix) or after (suffix).
Visit www.bustaname.com if you need help to find good combinations.
4. Choose a suffix
Choose a suffix for your domain. This can be a global and/or a country-specific top-level domain. Sometimes it makes sense to register more than one suffix.
The .com domains for example are most popular. I recommend that you always register the .com domain because some people still think that .com is all that’s out there.
If your business is local and has a close connection to the country it makes sense to register in addition to the .com domain a country-specific top-level domain.
Most common global top-level-domains:
Country specific domain
Find the top-level-domain for your country: www.iana.org/domains/root/db
5. Check availability
Visit www.marcaria.com and check if your domain is still available.
If the .com domain for the name that you want to use is already taken, change the entire domain name.
Check also additional domain names for alternative spellings, abbreviations, or common misspellings.
6. Investigate trademark infringements
Avoid possible trademark infringement by searching for domain names that are similar or use a different suffix. Do a trademark search also, to be sure that the name you want to use is not a registered trademark.
Every country has its own copyright office and there are also many professional trademark investigators:
- Visit www.copyright.gov for a basic trademark search in the U.S.
- Visit www.trademarkhost.com for a worldwide trademark search.
- Visit http://oami.europa.eu/ows/rw/pages/QPLUS/databases/searchEU.en.do for a trademark search in the European Union.
Change your domain name if
- it’s part of a registered trademark.
- it already exists in a very similar form.
- the .com suffix is already taken.
Learn more about how to avoid trademark infringements: www.iplawforstartups.com
7. Register your domain name
If your domain name is still available you can register it yourself or through the website builder (Weebly.com or Wix.com).
Register a domain name through the website builder
If you are using www.weebly.com, www.wix.com or www.wordpress.com you can register .com, .org. and .net domain name through these website builders. It’s much easier than registering it yourself. Weebly.com, Wix.com and WordPress.com offer a service to register and set up the domain name. You will need to upgrade to a premium account to use your own domain.
Register a domain name yourself
If you want to use your own country specific domain name (for example .ch, .uk) you will need to register the domain name yourself. After registration you can match the domain to your blog.
You can use a registrar service in your country or one of the popular registrar services such as:
Make sure the registrar offers:
- Free transfer to another provider.
- Possibility to set-up an A-record.
- Optional privacy registration to hide your contact information in the public WHOIS database.